Ideation Map

For my interactive media project, I brainstormed eight ideas using an ideation map that would address my topic of marine pollution.
Out of the eight ideas, I narrowed down to three possible concepts for my interactive media:

Ideation map of concepts for my interactive project

Concept Ideas

Idea 1:
An educational app on the mobile phone informing the issues of plastic pollution as well as tips to resolve this issue. The mobile app would be catered to high school students and would be using in classrooms.

Idea 2:
A mobile app that would inform and suggest users plastic alternatives for items used in kitchens as plastic is disposed the most in this room. The app would be catered to adults, specifically mothers that would spend their time in the kitchen cooking.

Idea 3:
A social networking app that would allow users to share and discover DIY creations of repurposing plastic. The app would also monitor the number of reused plastic shared in the app to inform users their contribution in reducing plastic disposal. The app would cater for young teenagers.

I came to a decision of selecting idea three as my main concept for my interactive design. The reason for this is because addressing marine pollution is a shared responsibility as humans are the main consumers of plastic. Building a community worldwide would be the most effective way in reducing plastic polluting all oceans worldwide.


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